Case Study

MUSTANG

Director Design Menswear
Role

Director Design Menswear · Munich, Germany · 2023 – 2027

Scope

Overall strategic and creative responsibility for the Menswear Division, leading Design, Merchandising, Sales, and Sourcing. Direct report to CPO.

Approach

Focused on building commercially successful collections while strengthening a clear and contemporary brand identity.

MUSTANG
01

Brand Direction

Strategic and creative direction for the Menswear division.

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02

Collection Architecture

Building the structure of the seasonal collection.

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03

Product Direction

Product direction across the menswear range.

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04

Merchandising & Sales

Working across merchandising, sales and sourcing.

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05

Retail

Product presentation in the retail environment.

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06

Team Development

Leading and developing the design team.

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Expertise

Creative Leadership, Brand Strategy, Product Direction, Collection Architecture, Team Development, Stakeholder Management


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