BALDESSARINI
Head of Design Licensing – Sr Menswear Designer · Herford, Germany · 2018 – 2023
Led the creative direction for Outerwear, Leather & Leather Accessoires and the international licensing portfolio Footwear and Glasses.
Responsible for establishing a consistent design language across categories while collaborating with international partners to strengthen brand identity, product strategy, and commercial performance.
Brand Governance
A consistent design language across all categories.
Outerwear
Creative direction for the outerwear category.
Leather & Accessoires
Leather goods and leather accessories.
Footwear Licensing
International licensing portfolio for footwear.
Eyewear Licensing
International licensing portfolio for glasses.
International Partners
Collaboration with partners on product strategy and commercial performance.
Licensing Strategy, Brand Governance, Product Strategy, International Partnerships, Collection Planning, Commercial Analysis